Selfridges London

Selfridges on Oxford Street is the second largest shop in the UK and is considered to be one of the best department stores in the world

Entrance to Selfridges Flagship Store on Oxford Street
Entrance to Selfridges Flagship Store on Oxford Street cc licensed photo by Loz Flowers

Selfridges flagship store opened in 1909 in the heart of London's Oxford Street shopping district. It is only a three minute walk from Bond Street Tube Station.

Founded by Gordon Selfridge, success came from making shopping fun by displaying merchandise in a way that customers could easily see and examine it. He also put the high profit perfume displays front and centre at store entrance. These methods have since been adopted by department stores throughout the world. Another big first for this store was the first introduction of television to the public in 1925.

Selfridges has always been famous for its bold window displays which are a tourist attraction in and of themselves.

Selfridges departments include, womenswear, menswear, accessories, beauty, home & leisure, kids, food & wine and giftware.

As with the other top London department stores there are plenty of in store food and drink options ranging from quick snacks and deserts to French Bistros.

For more information on Selfridges flagship store in London please see their official site link below.

Facts For Your Visit

Official Website: Selfridges London

Fee: No

Closed Now

Regular Hours:
Hours may be subject to change. Please verify on the official website, especially where Covid restrictions are in effect.

  • Monday: 10:00 am - 9:00 pm
  • Tuesday: 10:00 am - 9:00 pm
  • Wednesday: 10:00 am - 9:00 pm
  • Thursday: 10:00 am - 9:00 pm
  • Friday: 10:00 am - 9:00 pm
  • Saturday: 10:00 am - 9:00 pm
  • Sunday: 11:30 am - 6:00 pm

Category: Department Stores

Address: 400 Oxford Street
London W1A 1AB
United Kingdom

Phone: +44 800 123400


Yelp Rating:
4 out of 5 4 Star Rating
Based on 378 Reviews.

See all reviews on Yelp

5 Star Rating I love this store!! It's huge so allot yourself time to get through the store. There's numerous departments, restaurants, and even a champagne bar! I... Read More

Diana S. Jan-07-2020

3 Star Rating Three stars only because I have friends that might lynch me if I give this place any less. Truth be told, I'm not the biggest fan of this Selfridges- I... Read More

Juvi G. Dec-11-2019

4 Star Rating On this trip to London, we decided we wanted to have a closer look at Selfridges; not just for the shopping, but for the history of the building and the... Read More

Maggi R. Jan-31-2020

Accommodations near Selfridges London:


Tube Line Nearest Station Walking Time
Central and Jubilee LineBond Street3 Minutes

How to get to Selfridges London by Tube

From Bond Street Station exit onto Oxford Street and walk to your left (west). Selfridges department store is ahead on your right.

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Photo Gallery


The window displays at Selfridges are a tourist attraction in their own right. Take a look at all of the work that goes into creating just one Christmas window display with this time-lapse video.

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